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Changyuan Textile Won 21st in 2022 Textile Clothing Shoes and Hats Brand Value Evaluation List


 

This afternoon, China Brand Building Promotion Association, China Asset Appraisal Association, Xinhua News Agency National Brand Engineering Office and other units jointly released the "2022 Chinese Brand Value Evaluation Information" in Beijing ". Changyuan textile participated in the 2022 China brand value evaluation information release activity through the connection.


Brand is an important symbol of the high-quality development of enterprises, and strengthening brand building is an important way to meet the needs of the people for a better life. General Secretary Xi Jinping attaches great importance to brand building and has repeatedly put forward ardent expectations for brand building since the 18th CPC National Congress.

 

 

In recent years, Changyuan Textile has actively implemented General Secretary Xi Jinping's important exposition of "promoting the transformation of made in China to created in China, the transformation of Chinese speed to Chinese quality, and the transformation of Chinese products to Chinese brands". Adhere to the high-quality development direction with "increasing varieties, improving quality and creating brands" as the main content, the brand work has made remarkable achievements and the brand awareness has been further improved. The "2022 China Brand Value Evaluation Information" released this afternoon ", changyuan Textile ranks 21st on the list of Chinese textile, clothing, shoes and hats with brand strength 860 and brand value of 3.379 billion yuan.


Brand value is the most core part of brand management elements, and it is also an important symbol that distinguishes brand enterprises and their products from similar competitors and their products. The core connotation of brand value is that the brand has "financial value" expressed in monetary amount, and the brand's assets are mainly reflected in the core value of the brand, or the brand value is also the essence of the brand.


This year is the year of the 20th National Congress of the Communist Party of China. It is an important year for the implementation of the "14th Five-Year Plan" and the comprehensive construction of a modern socialist country. It is also a key year for the transformation and development of Chinese brand building in the new era. Standing at the new starting point of China's economic development, Changyuan Textile will adhere to the guidance of General Secretary Xi Jinping's important exposition of "three transformations", further strengthen the construction of enterprise brand innovation system, and further promote the high-quality development of Changyuan textile brand construction to "science and technology, green and fashion.

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Changyuan Textile Science and Technology Association Launching 2024 National Intellectual Property Publicity Week

From April 20 to April 26 this year, the National intellectual property publicity week was jointly organized by the intellectual property Office, the Central propaganda Department and the General Administration of Market Supervision, together with the Supreme people's Court, the Supreme people's Procuratorate, the Ministry of Foreign Affairs, the Development and Reform Commission, the Ministry of Education, the Ministry of Science and Technology, the Ministry of Industry and Information Technology, the Ministry of Public Security, the Ministry of Justice, the Ministry of Agriculture and Rural Affairs, the Ministry, the Ministry, the Ministry, the Ministry, the Ministry of Commerce, the Ministry, the Ministry of Culture, the Ministry, national synchronization. The theme of this year's publicity week is "intellectual property transformation and application to promote high-quality development".


Fenji set sail again and ride on the dragon to compose a new chapter.

On February 16 (the sixth day of the Spring Festival in the Year of the Dragon), CCTV 13-News Channel broadcast the news that employees of Changyuan Textile and other key enterprises took the Spring Festival charter flights led by Fuzhou Human Resources and Social Security Department to return to work one after another. As of today (February 18), the employees of Changyuan Textile who have returned home for the New Year have basically returned to the company and devoted themselves with full enthusiasm to the production and operation of "setting sail again and making a new chapter on the dragon" after the festival. On the production lines of Changyuan Textile's 9 workshops, workers have concentrated on patrol inspection and operation. Thousands of spinning equipment have been operating at full capacity in the production processes of flower cleaning, carding, slimming, roving, spinning, winding and packaging. In the main control room of the digital system, the large LED color display screen scrolls and updates the real-time data of production quality, as well as scene information such as labor, equipment, energy consumption and production environment temperature and humidity. The Spring Festival of the Year of the Dragon is in good luck. In 2024, various production and operation management tasks and KPI performance indicators will be further broken down and issued for implementation.


Changyuan Textile Sun Yuanxiu won the first prize in the ranking of "National Textile Industry Technical Expert"

Recently, the China Textile Industry Federation announced the results of the 2023 National Textile Industry Labor Skills Competition. Sun Yuanxiu, the head coach of the spinning operator of Fujian Changyuan Textile Co., Ltd., won the honor of "National Textile Industry Technical Expert". The competition results were 18. Ranked first among the winners of the National Textile Industry Labor Skills Competition with this honor.

Changyuan Textile Won 21st in 2022 Textile Clothing Shoes and Hats Brand Value Evaluation List