[Changyuan Textile News-2016.12.31 (Wen/Wang Zhaosheng)] Harbin News - 2016 China Textile and Apparel Brand Annual Work Conference was held, Changyuan Textile Brand Cultivation Work was awarded, and ranked among the top 50 Chinese textile and apparel brands

The “2016 China Textile and Apparel Brand Annual Work Conference”, which was guided and sponsored by the Ministry of Industry and Information Technology and the China National Textile and Apparel Council, was held on January 13, 2017 in Harbin, China, in the ice city of Longcheng, and the temperature has dropped to minus two. More than a dozen degrees, "Thousands of miles of ice, thousands of miles of snow drifting", at the brand work conference site, the experience of brand cultivation, cultural creativity and value enhancement is a fusion of exchanges, but it is a scene of warm and spring atmosphere.

Sun Ruizhe, president of China National Textile and Apparel Council, Cao Xuejun, deputy director of the Consumer Products Department of the Ministry of Industry and Information Technology, and the national quality inspection department, the provincial and municipal economic and trade departments, the leaders of industrial associations, and representatives of enterprises promoting brand cultivation in the textile and garment industry participated in more than 300 people. meeting. Sun Ruizhe? He delivered a keynote speech at the meeting. He said: If the brand is strong, the industry is strong and the company is strong! Brand cultivation, integrating manufacturing, fashion and technology, is becoming the most important “value atom” of China's textile industry. Its strategic significance can be seen. Its connection with technological innovation is closer, and the leading of fashion consumption is more important. The bearing of corporate culture is more intense, which is of great significance to the upstream and downstream integration development of the industry, the added value of the industrial chain, and the core competitiveness of the enterprise.

Deputy Director Cao Xuejun of the Ministry of Industry and Information Technology explained the importance, necessity and urgency of corporate brand cultivation from the strategic height of the textile industry “増 variety, quality improvement, brand creation”.

The conference commended the top 50 Chinese textile and apparel brands such as Youngor, Jiangsu Sunshine, Shandong Ruyi, Weiqiao Venture and Changyuan Textile.